Transforming Digital Inventions into Digital Innovations – A Missing Material Perspective on Technology Adoption

Chasin F, Baiyere A


Zusammenfassung

Technology agnosticism dominates explanations of technology adoption in digital innovation. Accordingly, technology itself plays a limited role in determining adoption success. Instead, aspects outside the inventors' control, including marketing, user perceptions, and organizational environment, decide the adoption outcome. We revisit the original innovation concept and draw attention to what we call a digital invention. Looking at the transition of a digital invention to digital innovation, we argue for a technology-affinity perspective to complement existing adoption perspectives. The new perspective emphasizes the role of conscious invention design for innovation. We find three ways in which specific invention focus can increase the invention's chances for adoption. For instance, we show that contrary to the prevalent idea of technologies enabling new ways of doing things, it is the invention's focus on enabling innate behaviors that can facilitate adoption. Past innovation and contemporary innovation in the film industry illustrate our thinking.

Schlüsselwörter
Digital Innovation, Transformation, and Entrepreneurship, digital innovation, digital invention, innateness, technology adoption, technology affinity



Publikationstyp
Forschungsartikel in Sammelband (Konferenz)

Begutachtet
Ja

Publikationsstatus
accepted / in press (not yet published)

Jahr
2022

Konferenz
55th Hawaii International Conference on System Sciences (HICSS)

Konferenzort
Maui, Hawaii, USA

Buchtitel
Proceedings of the 55th Annual Hawaii International Conference on System Sciences

Herausgeber
Bui, Tung X.

Erste Seite
6472

Letzte Seite
6481

Reihe
Hawaii International Conference on System Sciences

Verlag
University of Hawai'i at Manoa / Hamilton Library

Ort
Honolulu, Hawaii, USA

Sprache
Englisch

ISSN
2572-6862

ISBN
978-0-9981331-5-7

DOI